Ngerebeg Ceremony
Abstract
Ngerebeg Tradition is an old tradition which is located in Munggu village, Mengwi
district, and Badung regency. The tradition should keep by the young
generation because many of them never understand what the mean of the
tradition. Within this problem, the researcher chooses “Keep Ngerebeg
tradition as preventive of army at Munggu village by design of visual
communication” as his title of the final project.
In addition, in the
effort to keep of this tradition each of the media’s visual
communication has a different role and function as for a promotion
strategy. Therefore, it needs conceptual and visual planning which is
appropriate with the ethic code to keeping this tradition. The design is
purposed for getting media of visual communication which is effective,
communicative, and suitable with the criteria of designing for
completing Ngerebeg tradition. Besides, it also increases our knowledge;
in addition, it can improve this tradition in the largest area.
The data which was obtained from the observation, interview, literary,
and documentation at Ngerebeg tradition is adjusted with the promotional
strategy, by the research method. 
Theory which was applied in this
study was semiotic designer theory. So, the data was processed by the
analysis of descriptive qualitative and synthesis until the basic
concept of design was acquired.
“Tradition” is the relevant basic concept which is used in designing
process for the design of visual communication for keeping of Ngerebeg
tradition. The concept is suitable with the purpose of keeping Ngerebeg
tradition. In designing process, it is already determined the precise
and appropriate media such as banner, sticker, ballyhoo and many other
media. In the project will be prepared, there are three main points such
as icon, index and symbol.
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